Friday, October 1, 2010

Mentos Fact or Fake Video Contest


Mentos has video contest called "Fact or Fake". Join this and you may be able to win yourself an iPod nano 5th generation! 3 winners will be chosen based on popularity, creativity and overall impact. Consolation prizes will also be awarded based on popularity and creativity.


This contest is open to all Philippine-based Facebook users, regardless of age and fans of Mentos Fresh on Facebook.

Partial mechanics from the contest page:

How to join...

Log in or create an account in Facebook.

•Become a Fan (click the LIKE button) of Mentos Fresh Burst Geyser fan page.
•Go to the Mentos Fresh Burst Geyser Video Contest Application and register.
•Create a video showing your Mentos + Coke Zero experiment.
•Submit your entry. The video must not exceed 2 MB in .avi format.

•The video contest starts on 24 September 2010 and ends on 21 October 2010 at 11:59 p.m.
•An 88DB moderator will filter and process entries within 24 hours.
• Any fan of the Mentos Facebook page may "like" the video he/she likes. Only 1 like per entry is allowed per fan.

•There will be three (3) grand prize winners and ten (10) consolation prize winners.

•The three (3) grand prize winners will be chosen based on the following criteria:
a) Most popular: the number of like the video receives.
b) Most creative: to be determined by the brand team.
c) Best Impact: 70% judges' score and 30% like.

•Ten (10) consolation prizes will also be given to the succeeding 10 entries with the highest scores based on 70% judges' score and 30% like.

•Corresponding prizes are as follows (TAX PAID):
•Grand Prize (3 winners): iPod nano
•Consolation Prizes (10 winners): Mentos Lootbags

•Announcements of winners will be on October 25.
•The sponsor, promoter, advertiser, and their employees, and their relatives up to the second civil degree of consanguinity or affinity are disqualified from joining this contest.

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Pointers:
- make sure you use Mentos and Coke Zero for your video (not the normal Coke so that you won't have branding issues and getting a better chance to win this contest)
- video should not exceed 2MB avi format size. To meet the maximum requirement, you could either...
a) cut your video clip into a smaller segment that meets the max 2MB requirement
b) reduce the quality/resolution of your video using video editing software
c) reduce the frame rate of your video. Most video cameras record your video clips at 15 frames per sec. Lower it to something like 10 to 12 frames per sec. It might make your video look a little choppy but at least you get to meet your requirement.

- aim for one of the three criteria. If you get the highest votes, you win the iPod! Be the most creative and you also win! Creativity will be based on judges score while overall impact will be based on judges criteria (70%) and number of likes (30%).

- Deadline is on October 21, 2010.

Personal note: check out these videos and be inspired creating your own Mentos + Coke Zero experiment...





These videos may be too long to fit in a 2MB AVI format but they're so much fun to watch!

For more information about the contest, head over to Mentos Fresh fan page on Facebook.

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